Aggregator Management

Zomato & Swiggy performance managed around visibility, conversion and payout.

Budget Bytes helps restaurants manage aggregator growth with a sharper view of marketplace visibility, offers, CPC advertising, conversion and commercial outcomes.

Scope

What this workstream covers.

01

Visibility & Listing Health

Menu, content, search presence, availability and listing quality are reviewed as part of the conversion funnel.

02

Offers & Discount Strategy

Promotions are evaluated against incremental demand, restaurant burn, co-funding and final payout.

03

CPC Advertising

Campaigns are monitored for spend efficiency, conversion contribution and commercial return—not just impressions.

04

Payout Monitoring

Commissions, discount burn, ads and other deductions are considered when evaluating the quality of growth.

05

Conversion Funnel

Impressions, page opens, menu engagement and order conversion are reviewed to identify leakage.

06

Performance Reviews

Recurring reporting connects marketplace actions with sales, orders, AOV, payout and customer trends.

Commercial Lens
Activity is only useful when it changes the right numbers.

Recommendations are tailored to the restaurant, platform, market and available data. We do not treat generic benchmarks as a substitute for actual business performance.

Zomato and Swiggy are referenced descriptively as third-party restaurant marketplaces. Budget Bytes is an independent consulting and growth company and does not claim affiliation or endorsement.

Ready to make growth more measurable?

Share your restaurant details and we’ll start with the commercial picture.

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